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Brand

Hello CurrentClient.

Our logos, symbol, colors, and imagery. Please use these official assets as provided when featuring CurrentClient in press, partnerships, and integrations.

Logo

Wordmark

The wordmark is our primary identity. Give it room to breathe and never alter its proportions.

CurrentClient Logo, color

Logo, color

The primary wordmark. Use on light backgrounds.

CurrentClient Logo, white

Logo, white

The wordmark reversed. Use on dark or photographic backgrounds.

Symbol

The mark

Use the symbol on its own where the full wordmark will not fit, such as avatars and app icons.

CurrentClient Symbol

Symbol

The standalone mark for avatars, app icons, and favicons.

CurrentClient Symbol, white

Symbol, white

The mark reversed for use on dark backgrounds.

Color

Palette

CurrentClient Blue leads. The nordic neutrals carry everything else.

Imagery

Our town

Every image we use is a scene from one place: a small lakeside town with pale snowy mountains beyond, painted in watercolor. It should feel real, a bit nostalgic, and human. Community, connection, and roots.

Watercolor of a small town on a lake with snowy mountains across the waterWatercolor of a small town on a lake with snowy mountains across the water
The view from the hill, our hero scene. In dark mode the site swaps each scene for its evening painting.

Rooted in community

Advisors build practices on relationships that last decades, often in towns where clients know them by name. The town is where those clients live.

Calm, never flashy

Money is personal and good advice is steady. First light, still water and soft watercolor say that better than rockets, charts or skylines.

Human, without stock people

No handshakes or people at desks. The human feel comes from lived-in places: a mug on the desk, a chair pulled up to the kitchen table.

One blue thread

Every scene carries exactly one small blue accent, a door, an awning or a boat, a quiet nod to CurrentClient Blue.

Around the lake

Watercolor of the view from the hill
The view from the hill
Watercolor of the marina
The marina
Watercolor of the stone bridge
The stone bridge
Watercolor of the pier, one blue rowboat
The pier, one blue rowboat

Downtown

Watercolor of main street
Main street
Watercolor of the town hall
The town hall
Watercolor of the post office
The post office
Watercolor of the general store
The general store

Indoors

Watercolor of the advisor's desk
The advisor's desk
Watercolor of a client's kitchen table
A client's kitchen table
Watercolor of the advisor's office
The advisor's office
Watercolor of the community hall
The community hall

After dark

Watercolor of the town at dusk
The town at dusk
Watercolor of main street, lamps lit
Main street, lamps lit
Watercolor of the office after hours
The office after hours
Watercolor of the marina at dusk
The marina at dusk

How a scene is painted

  • Soft watercolor washes with fine ink and pencil linework, paper grain throughout.
  • Full-bleed, with the painting reaching all four edges.
  • Cream, warm stone, soft brick, mist gray and cool slate, plus one small blue accent.
  • Early morning light and a generous pale sky, with room for a headline in dark text.
  • An American small town: faded brick, white clapboard, mountains beyond the lake.

What we leave out

  • Stock photos, handshakes, or people posed at desks.
  • Lettering, logos, or legible signs inside the painting.
  • Vignettes, faded edges, or white borders.
  • Golden hour, storms, or saturated orange brick.
  • Filters, tints, or colored overlays on the image.

Product

UI screenshots

Current screenshots of the CurrentClient app. Use them uncropped and unedited, and do not overlay other logos or claims on them.

CurrentClient Inbox screenshot

Inbox

The unified inbox: calls, texts, and AI call summaries next to the full client record.

CurrentClient Contacts screenshot

Contacts

The contact list, filtered by tag, with phone status and last contact at a glance.

CurrentClient Live call screenshot

Live call

The in-call window: conference controls, recording, and the client record beside the call.

CurrentClient Automations screenshot

Automations

The automation builder, picking the date field and timing that decide when a message fires.

CurrentClient mobile app, home

Home

Pinned contacts and the active inbox, one tap from a call.

CurrentClient mobile app, inbox

Inbox

Every conversation and call on the line, in one thread list.

CurrentClient mobile app, inbox, dark

Inbox, dark

The same inbox in dark mode.

CurrentClient mobile app, contacts

Contacts

The full contact list, with sync status on every record.

CurrentClient mobile app, call

Call

An active call, with recording, hold, and keypad controls.

CurrentClient mobile app, call, dark

Call, dark

The same call screen in dark mode.

Naming

CurrentClient, one word

“CurrentClient” is a single word, always written with a capital “C” on both halves and no space between them. It is the brand name of both our company and our application, so there is no “CurrentClient app.” When referring to dedicated releases, capitalize them as proper nouns.

CurrentClient
Current Client

Guidelines

Using the brand

A few rules keep the brand consistent everywhere it appears.

Do

  • Use the official files exactly as provided.
  • Keep clear space around the logo equal to the height of the symbol.
  • Place the color logo on light backgrounds and the white logo on dark ones.

Don’t

  • Recolor, stretch, rotate, or add effects to the logo.
  • Recreate the wordmark in a different typeface.
  • Crowd the logo or place it on low-contrast backgrounds.

Need something else?

For custom assets, partnership logos, or press inquiries, reach out and our team will help.